Coca-Cola and global economics
Saturday, 20 March 2004 10:17Just read this in the Wikipiedia article on Coca-Cola:
Coca-Cola Corporation is the world's largest customer of natural vanilla extract. When new Coke was introduced, in 1985, the economy of Madagascar crashed, and only recovered after New Coke flopped. The reason is because New Coke uses vanillin, a less-expensive synthetic substitute, and purchases of vanilla more than halved during this period.
Interesting factoid. Whodathunkit?
no subject
Date: Saturday, 20 March 2004 01:18 (UTC)no subject
Date: Saturday, 20 March 2004 09:51 (UTC)no subject
Date: Saturday, 20 March 2004 11:03 (UTC)At least, if you're as fascinated by tidbits of information as I am.
I just wasted pretty much an entire day reading Wikipedia, following links from one place to another.